Articles by paulairdrie

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Keeping it real in the virtual world

Create a real world presence Perhaps your website and internet marketing needs more of a real-world presence, to build more customers for you on-line. There are plenty of ways to ground your online presence: • Attend trade…


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32 Ways to Use Facebook for Business

Facebook’s not just for keeping tabs on friends and filling out quizzes — it can also be used as a highly effective business tool. It’s great for marketing your products, landing gigs and connecting with…