10 SIMPLE MARKETING IDEAS
1. Increase prices – don’t lower unless its a special
2. Interact with customers after first sale – keep in touch – resell other items or services – get referrals – get their email addresses
3. Network with other businesses in your sector
4. Go to some events were you can promote your biz e.g. social groups or clubs, biz organisations
5. Cut your traditional advertising budget on print adverts
6. Get free PR – send articles and tips to newspapers radio etc websites
7. Upselling – try and get people to take the next item up or sell them something in addition to the item they want – get new products to sell to them
8. Have a sales programme for all staff – see the art of selling by tom hopkins for example
9. Email marketing to past customers and new customers – get email addresses from people who visit your site
10. Get into joint biz ventures with other people in your line of business – share leads, offer each others services, do an advert page on each others sites